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Firms' intellectual property ownership aggressiveness in university–industry collaboration projects: Choosing the right governance mode

Gretsch, Oliver ; Tietze, Frank ; Kock, Alexander (2024)
Firms' intellectual property ownership aggressiveness in university–industry collaboration projects: Choosing the right governance mode.
In: Creativity and Innovation Management, 2020, 29 (2)
doi: 10.26083/tuprints-00016725
Article, Secondary publication, Publisher's Version

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Item Type: Article
Type of entry: Secondary publication
Title: Firms' intellectual property ownership aggressiveness in university–industry collaboration projects: Choosing the right governance mode
Language: English
Date: 26 January 2024
Place of Publication: Darmstadt
Year of primary publication: 2020
Place of primary publication: Oxford
Publisher: John Wiley & Sons
Journal or Publication Title: Creativity and Innovation Management
Volume of the journal: 29
Issue Number: 2
DOI: 10.26083/tuprints-00016725
Corresponding Links:
Origin: Secondary publication DeepGreen
Abstract:

Intellectual property (IP) ownership aggressiveness constitutes an organization's strategic stance that prioritizes its IP protection. An organization thus pursues a rigid approach to protect its background IP and strives for exclusive ownership of the foreground IP that results from collaborative projects. This paper investigates how firms' IP ownership aggressiveness influences university–industry collaboration (UIC) project success and examines if the relationship is contingent on the governance modes that firms employ in UICs, especially the intensity of contract formality and shared governance. Analysing survey data from UIC projects of medium‐sized to large firms covering four industries, we find that the levels of contract formality and shared governance moderate the effect of firms' IP ownership aggressiveness on project success. Strong contract formality leads to a negative relationship between firms' IP ownership aggressiveness and UIC project success. Conversely, if firms apply strong shared governance, the relationship between IP ownership aggressiveness and UIC project success is positive. Given firms' strategic approach to protect background IP and claim ownership of foreground IP, these results have implications for UIC managers when selecting governance modes to best support UIC project success.

Status: Publisher's Version
URN: urn:nbn:de:tuda-tuprints-167251
Classification DDC: 300 Social sciences > 330 Economics
600 Technology, medicine, applied sciences > 650 Management
Divisions: 01 Department of Law and Economics > Betriebswirtschaftliche Fachgebiete > Fachgebiet Technologie- und Innovationsmanagement
Date Deposited: 26 Jan 2024 14:06
Last Modified: 30 Jan 2024 07:08
SWORD Depositor: Deep Green
URI: https://tuprints.ulb.tu-darmstadt.de/id/eprint/16725
PPN: 515103888
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